Stories from Beauty Store Business

Beauty Business News, Products and Marketing
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Friday, January 19, 2018 - 12:08
The nominees have been announced for one the beauty industry's most glamorous award shows, which recognizes brands, makeup artists, hairstylists and photo stylists.The Hollywood Beauty Awards (HBAs), presented by LATF USA, will celebrate its fourth annual award ceremony on Sunday, February 25, 2018 at Avalon Hollywood. The black tie dinner gala will benefit the Helen Woodward Animal Center—a nonprofit organization and no-kill facility based in San Diego that has been helping animals get adopted for over 40 years.
Wednesday, January 17, 2018 - 15:01
What you need to know to protect your business from counterfeit beauty products.When customers come to you for their beauty essentials, they take it for granted that the products you provide will perform as they are supposed to, without any adverse side effects–no one thinks purchasing an eyeliner is risky. When shopping, consumers rely on brand recognition to facilitate their purchases, and trust that if a lipstick has a MAC label, then MAC manufactured it.
Wednesday, January 17, 2018 - 14:49
It’s time to bid ageist terminology like “antiaging” farewell–and embrace the notion of maturing gracefully.The search for the Fountain of Youth is not a novel obsession. Greek historian Herodotus wrote about this bloom-restoring spring as early as the fifth century B.C., and fable became legend when Spanish explorer Juan Ponce de León reportedly set out on an expedition to find it in 1513–but instead discovered what is now Florida.
Wednesday, January 17, 2018 - 09:35
Vamp Stamp's VAVAVOOM Stamp makes it easy to create the sharp corners of a fierce cat-eye eyeliner design. Available in three styles (Kitten, Medium and Large), your customers can choose what style works best for them. A silicone stamp, use it by coloring in the stamp with a favorite liquid eyeliner, stamping it on the corner of the eyelid and then lining in the remaining lid with eyeliner as desired. SRP: $25
Wednesday, January 17, 2018 - 09:30
For your customers who struggle with creating impeccable eye-shadow designs, the Color On Performance Collection strips in Silver are for them! The kit includes Silver Bells eyeshadow strips and Silver Glitter, which is all they'll need to create a water-proof, sweat-proof beautiful eye look. The kit also contains setting powder and a brush for application. Each kit contains 5 uses. SRP: $25 For more information visit
Wednesday, January 17, 2018 - 09:25
Achieve the perfect cat eye in seconds with Quikkat's Eyeliner Strips, Pack of 32 (with 16 left wings and 16 right wings), which includes an water-resistant black Eyeliner Pen with a felt tip. The universal design is flattering on all your customers, and they can angle the strip to get a customized cat eye. Simply shade the strip with the eyeliner pen, peel it, stick it on the corner of the eye and gently lift up. Smudge-proof, the look will last all day and washes off with soap and water. SRP: $11.95
Wednesday, January 17, 2018 - 09:21
The i-ENVY Brow Stamp (shown in 02 Ebony Natural Shape) will let your customers get perfect brows in seconds flat. Simply add the pressed powder pigment to the stamp, position it along the brow bone in the desired place and gently lift up the stamp—and you're done! Available in Dark Brown in Ebony. SRP: $8.99 For more information, visit
Wednesday, January 17, 2018 - 09:15
Getting beautiful brows is easier than ever thanks to Chella's Beautiful Eyebrow Stencils. Each kit includes four templates so your customers can pick from Alluring, Sassy, Confident or Timeless styles and change up their look in a breeze. Getting the perfect brows is as easy as filling in a stencil! SRP: $15 For more information, visit
Friday, January 12, 2018 - 14:40
Why you need to establish and protect your business credit.In the beauty industry, credit used wisely can be a profitable friend; used carelessly, it can be a destructive enemy. When your business has an excellent credit score, you are likely to be offered the most favorable interest rates if you need a loan. Equally important, suppliers and vendors will be inclined to extend their most attractive terms, and your business is likely to be well regarded by the business community–all of which makes it more attractive to customers and prospects.
Friday, January 12, 2018 - 10:58
American International Industries (A.I.I.), manufacturer and worldwide distributor of beauty products, announced its acquisition of Spilo Worldwide today. The acquisition includes the entire Spilo family of brands—ColorMode, Master Barber, Mehaz Professional, Rubis of Switzerland, ToolWorx and more.
Wednesday, January 10, 2018 - 10:18
Kat Von D is not slowing down when it comes to her cosmetic line. In a move that leverages the coolness of rock n' roll, she has partnered with long-time pal and Green Day lead singer, Billie Joe Armstrong, to create an edgy, black smudge pencil eyeliner for the ultimate messy, smoky eye. Billie Joe has rocked his signature eyeliner look since the 90's. Brilliantly, the collaboration appeals to guys and gals who want to duplicate the look on themselves. As with most Kat Von D cosmetics, this super limited-edition collaboration will only be available at Sephora and
Tuesday, January 9, 2018 - 17:13
Luxury Brands, led by company president and CEO, Michael Dodo, expanded its beauty portfolio late last year with the acquisition of FHI Heat and all of its subsidiary beauty brands, including STYLUS, NEO BOND, Hair Veil and Daily Beauty. With the acquisition, Luxury Brands plans to extend FHI Heat's global brand marketing initiatives, to expand both its wholesale and direct-to-consumer retail distribution channels and to invest in new product research and development, helping to maintain FHI Heat as a category leader of cutting-edge hair innovation and technology.
Tuesday, January 9, 2018 - 16:41
Qosmedix is now an authorized distributor of Betty Dain and Colortrak products, which allows the company to provide these ultra-popular salon supplies to industry professionals. The Betty Dain Collection is comprised of capes and aprons, including the following best-sellers: the Bleachproof All Purpose Cape, the Whisper Styling Cape, the Luminous Stylist Apron and the Convertible Stylist Apron. In addition, Qosmedix carries the favorite Betty Dain Folding Tray, perfect for salon stylists or traveling makeup artists.
Tuesday, January 9, 2018 - 16:18
NY NOW, the Market for Home, Lifestyle + Gift,will be held February 3-7, 2018 at New York City’s Javits Convention Center. Of particular interest to beauty retailers, the Personal Care + Wellness section will be located within the Lifestyle collection on Level 1 of the Convention Center.
Friday, January 5, 2018 - 16:00
Discover more about this remarkable natural cleansing and detox ingredient.Beauty consumers are covering their faces and teeth in a black paste that could be your next best-selling product. Activated charcoal can be found in everything from toothpaste to facial cleansers and detox drinks. The food-grade material is even used in hospitals to treat cases of drug overdose and poisoning. Made from such natural elements as coconut shells, sawdust and wood chips, activated charcoal is a form of carbon that has been superheated into a porous substance that traps toxins and chemicals. Its porosity is...
Thursday, January 4, 2018 - 16:34
Voesh New York cofounder and CEO Joseph Choi shares how he brought the luxury spa experience home.Business partners Joseph Choi and Vera Oh are today known for being the founders of skincare company Voesh New York (the moniker is a hybrid of Vera and Joseph’s names). But the pair once worked together at a successful electronics firm, where they developed a portable device accessory brand. Within five years, that brand made $55 million in revenue. Together, by applying what they had learned from the world of consumer electronics to the beauty industry, the duo created a fresh skincare company...
Thursday, January 4, 2018 - 11:00
Supplements for nail, skin and hair health are taking the nation by storm. From pills to powders and potions, learn all about the best wellness options for your customers.In 2015, the American Academy of Dermatology noted that “nutricosmetics–the use of nutrition or nutritional supplements for skin health and beauty–is popular abroad and may be the next frontier for improving skin health and beauty in the U.S.” The prediction turned out to be prescient. The Business of Fashion reported last October that the beauty supplement category has doubled within the last two years.
Tuesday, January 2, 2018 - 16:01
Baxter of California's top-selling Deodorant is aluminum-free, so it won't stain or discolor clothes—and it's ideal for sensitive skin types. The deodorant, formulated with tea tree and witch hazel extracts, tackles odors and disinfects, while simultaneously detoxifying and conditioning the skin. Comfrey, yarrow and chamomile provide a hydrating finish, lightweight texture and a refreshing scent. SRP: $19


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