Stories from Beauty Store Business
Friday, September 29, 2017 - 15:18
Ombre hair colorist Jay Rua, owner of the Jay Rua Glam Hair Salon in Las Vegas, shares his tips for opening your own salon and easing the growing pains. When people find their passion in life at a young age, they’re able to cultivate valuable skills in their adolescence to become masters of their craft early on. Such is the case for hair stylist Jay Rua, whose passion for hair care started as a child while playing with his favorite toys. “They were my sister’s dolls and my horses with long hair. I always wanted to do my family and friends’ hair, and remember thinking that hair was what I...
Friday, September 29, 2017 - 15:02
Gain the insight to determine whether crowdfunding may be right for your business venture or expansion.The Digital Age is transforming the way beauty businesses are launching and expanding their retail ventures, products and services. It used to be that when small businesses needed funding, they would toil through their fundraising efforts via the means and “hoops” required by banks, venture capitalists, angel investors, small business loan providers, family and friends; even draining their savings and retirement funds.
Friday, September 29, 2017 - 14:48
Discover the best beauty subscription services—and how to get your brand featured by one.Budget-conscious beauty enthusiasts overwhelmed by an endless selection of makeup and haircare products are discovering their favorite brands in a whole new way: via beauty subscription services that conveniently deliver items right to their door. Offering a selection of products handpicked by experts or consumers themselves, curated beauty subscriptions not only save time, but money too. We go behind the scenes to learn how the top beauty subscription services in the industry got their start—and how you...
Monday, September 25, 2017 - 12:35
JD Beauty Group, the parent company of WetBrush, has announced its acquisition of Bio Ionic professional electrical beauty appliances. Focused on building a well-rounded product offering of hair brushes, electrical appliances and liquids, the acquisition rounds out JD Beauty’s existing brands. Bio Ionic will continue as a leading, global professional-only brand under JD Beauty.
Monday, September 25, 2017 - 12:14
Canfield Beauty, a leader in skin imaging systems, launched NEXA, a skin imaging solution created to enhance the in-store customer experience. Sold as the NEXA Studio, beauty retailers or brand consultants receive a versatile handheld NEXA compact and photo booth. The compact allows for quick, in-aisle or at beauty counter skin analysis, while the photo booth allows for a more in-depth reading. Both yield information that helps consumers find customized skincare solutions and product recommendations.
Monday, September 25, 2017 - 11:44
According to new findings from Mintel, an international market research agency, shampoo sales among black consumers are expected to grow 7.3 percent to reach an estimated $473 million in 2017. This marks the largest percent growth the category has experienced over the past five years. Black consumer expenditure of shampoo has increased 13 percent between 2015 and 2017, which is roughly 19 percent of the market.
Friday, September 22, 2017 - 16:23
Inventory is a complex monster that needs constant taming. Master the beast with our experts' winning tips for keeping your inventory healthy and profitable. Inventory. It’s not as simple as restocking the shelves when they’re low—or worse—empty. Mastering the perfect equation of how much or how little inventory to keep in your store is a highly individualized skill and requires constant monitoring. Maria Rush, vice president of business development at Beauty Collection, an upscale chain of beauty stores in Southern California, explains that even though the chain uses software to track its...
Friday, September 22, 2017 - 16:08
10 things beauty retailers need to know about millennial shoppers—plus tips on how to capture their interest If there were ever a generation that deserved your thoughtful planning, merchandising and product selection based on its sheer magnitude of population, shopping prowess and buying power, it’s the millennials. Born between 1982 and 2000, millennials have officially surpassed baby boomers as the largest generation, accounting for roughly 25 percent of the American population—about 80 million people, per the U.S. Census Bureau. Not only that, the millennial population is still growing, as...
Friday, September 22, 2017 - 15:58
With a population positioned to comprise one-third of nation by 2060, Hispanic beauty consumers are more important than ever to beauty retailing.The Hispanic population is the fastest-growing group in the United States, accounting for 56.6 million of the U.S. population, as of 2015. Hispanics are projected to comprise nearly one-third of the nation’s population by 2060, as researched by the United States Census Bureau. When it comes to buying power, the Hispanic market is a notable force. According to consumer-insights agency Nielsen, U.S.-based Hispanics commanded $1.3 trillion in buying...
Friday, September 22, 2017 - 14:11
Discover how two of the biggest brick-and-mortar chains in the beauty industry create unique, personalized shopping experiences for their in-store customers.The world of online shopping is more integral to a business’ success today than ever before. But that doesn’t mean that brick-and-mortar stores will become obsolete anytime soon. For customers, in-person shopping of makeup, skincare and haircare products is a sensory experience that can’t be replicated online. Though good customer service, dazzling displays and testers have always been integral to a brick-and-mortar store’s success,...
Thursday, September 21, 2017 - 12:15
Osman Mithavayani, vice president of Xtreme Beauty International (the maker of Okay Pure Naturals), recently spoke with Beauty Store Business's Kim Henderson to discuss the company's new, all-natural, gender-neutral line of baby products. For more information on Okay Pure Naturals, read the October cover story or visit okaypurenaturals.com. [Videography and photography by Jason Bennett]
Wednesday, September 20, 2017 - 16:42
Want to know the secret to running a successful marketing campaign? These top beauty marketers show you how.Marketing is a powerful tool. A well-executed campaign can take a previously unknown brand to stratospheric heights. Exceptional marketers have been known to transform virtually unknown and nascent brands into global household names—and also catapult successful brands into market-share behemoths.
Wednesday, September 20, 2017 - 10:48
An innovative, colorful and compact product that's multipurpose and easy to use, the Sphynx Portable Razor let's your customers shave on the go or easily touch-up those missed spots. Each Sphynx Portable Razor contains a refillable water spray bottle, one shea butter moisturizing pre-shave bar and two razor blades. It's ideal for taking to the beach, to work, on a trip or the gym. Just turn the dial spray water, moisturize and shave. Refill Packs are also sold for when the razors and pre-shave bar need to be swapped out. SRP: $14.99 (each)
Wednesday, September 20, 2017 - 10:39
For your customers who want a quick manicure at home that doesn't require precision, this product is for them! The Nails inc. Paint Can Spray (shown in the color Mayfair Lane) is the world's first spray-on nail polish. Simply start by applying a base coat, and then mist fingertips with the Paint Can Spray. To remove the excess polish on skin, wash hands with warm water or wipe off the excess with a cleansing wipe. Add a topcoat for up to two-day wear with a glossy finish. Available in five beautiful shades. SRP: $8 to $12
Wednesday, September 20, 2017 - 10:32
Colorful, portable and multipurpose, the Milk+Sass Macaron for Hair works wonders as a detangling brush with sturdy bristles and a unique ergonomic design. The case works as both a brush protector and a compact mirror to take on the go as your travel companion. Use it on any hair type and texture, wet or dry, real or synthetic, for fast detangling without breakage for smoother, shinier and frizz-free locks. SRP: $12.99 (each) For more information, visit milkandsass.com.
Monday, September 18, 2017 - 13:28
Strategically place impulse beauty buys to give your revenue a lift!Economist Hawkins Stern published a paper referencing what he called “suggestion impulse buying,” which gained traction among retailers in the 1950s. “Impulse buying is triggered when a shopper sees a product for the first time and visualizes a need for it,” he wrote. Human nature being what it is, Stern’s theory holds true 60 years later, and popular retail chains Sephora, Urban Outfitters and The Body Shop (among many others) populate their square footage with hip-level bins and displays filled with merchandise designed to...
Monday, September 18, 2017 - 13:02
Master the meanings of beauty product labels, keywords and codes.Ever feel that reading a product label requires deciphering a secret language? All those symbols, numbers and certifications mean something, right? They absolutely do. Product codes convey key information to beauty store owners and consumers alike. The trick is to learn how to read labels by becoming familiar with what the numbers and symbols represent, positioning yourself as a beauty authority and ultimately boosting sales among increasingly label-conscious consumers.
Friday, September 15, 2017 - 16:41
Paul David Finkelstein, a legend in the international beauty salon business, died in Ft. Lauderdale, Florida on September 5, 2017 at age 75.A family man, he is survived by his wife, Jean, his sons Michael and Brad, his stepson Adam, and his grandchildren Jenna, Max, Noah and Natasha. Finkelstein earned a B.S. in economics from The Wharton School at the University of Pennsylvania and obtained his M.B.A. from Harvard Business School.