Stories from Beauty Store Business

Beauty Business News, Products and Marketing
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Wednesday, February 21, 2018 - 10:11
It is with great sadness that we report Bruce Ungar of BTB Sales & Marketing passed away February 3, 2018.
Tuesday, February 20, 2018 - 16:29
Learn about what trends you'll be seeing more of this year—and the brands leading the charge!Last year, over 1,250 exhibitors and 30,000 attendees were at Cosmoprof North America (CPNA) in Las Vegas, Nevada. Growing year over year, CPNA brings together beauty professionals from all over the world to experience a grand-scale trade show unlike any other. Last night, CPNA held its first Los Angeles-based event called Discovering the Beauty of Trends—a preview of the exciting trends we’ll be seeing at this year’s CPNA, and the brands behind them leading the charge.
Thursday, February 15, 2018 - 11:23
In the wake of last year’s disastrous Equifax data breach and its subsequent cover-up, the National Retail Federation (NRF)—the world’s largest retail trade association—and other groups are demanding that any new data breach notification law passed by Congress should apply to all industries and “leave no holes.” “American consumers want to know if their data has been breached no matter where the breach occurs,” NRF vice president and senior policy counsel Paul Martino said. “No industry should be allowed to keep its data breaches secret.”
Thursday, February 15, 2018 - 11:12
Denman, the British company famous for the D3 and other professional tools, has appointed British Hairdressing Hall of Fame member Paul Stafford as its Global Creative Director.
Thursday, February 15, 2018 - 11:03
Building on the success of its Wahl Professional Ambassador Initiative, Wahl Clipper Corporation has announced the new Wahl Select Barbers program, which seeks to reward members of the Wahl Professional Ambassador program for brand loyalty, product expertise, social media presence and a desire to educate other stylists. Since inventing the first practical electric hair clipper in 1919, Wahl Clipper Corporation has been a leader in the professional and home grooming category.
Thursday, February 15, 2018 - 10:59
Beauty giant L'Oréal has been recognized by the Ethisphere Institute as one of the 2018 World’s Most Ethical Companies. This is the 9th time that L’Oréal has been recognized for “leading with integrity and prioritizing ethical business practices.” What’s more, the company is one of only three in the health and beauty industry to be recognized.
Thursday, February 15, 2018 - 10:55
Canada's largest independent haircare brand, Marc Anthony Cosmetics, is acquiring Toronto-based Cake Beauty. For more than 20 years, Marc Anthony Salons and their team of pro stylists have styled music icons to red carpet A-listers around the globe, so it comes as no surprise that the company sought out Cake Beauty, known for its award-winning, cruelty-free and vegan haircare products.
Tuesday, February 13, 2018 - 16:56
Mavala's Bubble Gum Collection features the following fun shades in mini sizes (from left to right): Very Cherry, Blueberry, Lemon Drop, Orange Sherbet, Green Apple and Big Bubble. For super-long hold and shine, these colors are perfect for creating endless nail art for spring and summer. SRP: $8 (each) For more information, visit
Tuesday, February 13, 2018 - 16:41
Take your customers' nails to new heights of glittery goodness with the LeChat Nails Dare to Wear Spectra Collection, which features 18 sparkly hues launching February 27, 2018. This galaxy-inspired line features holographic glitter polishes that react in the light, with fun names like Neptune, Galactic Pink, Nebula, Shooting Star and Asteroid. SRP: $11.95 (each) For more information, visit
Tuesday, February 13, 2018 - 16:31
Deremelect's summer 2018 Downtown Femme Nail Collection features six new colors inspired by New York City. From bright shades like Bowery (azure steel), Nolita (sub-lime) and Chelsea (lavender pink) to subdued hues like Ansonia (ivory peach), Tribeca (royal lilac) and Sugarhill (coco-white), these polishes are perfect for a pastel pop of color. Available this June. SRP: $14 (each) For more information, visit
Tuesday, February 13, 2018 - 16:23
China Glaze's new Chic Physique Micro Mini Kit for spring is inspired by the bright, bold hues of athleisure wear. This set contains six mini polishes (.125 ounces) in the following hues (shown from left to right): Bodysuit Yourself!, Pilates Please, Low-Maintenance, Get it Right, Get it Bright, Glamletics, and Activewear, Don't Care. SRP: $18 For more information, visit
Tuesday, February 13, 2018 - 16:06
ORLY's new Pastel City Mini Kit launches this month, and includes four lacquer shades for spring that are travel-friendly! The set includes two shimmery shades and two creamy pastel hues that can used to create a variety of fun designs for the season. SRP: $16.80 For more information, visit
Friday, February 9, 2018 - 13:20
Thursday, February 8, 2018 - 11:57
Discover what personalization looks like for the new, digitally savvy customer.From greeting a customer by name–which science shows lights up a different cortex of the brain than hearing the sound of any other word–to presenting products tailor-made to his or her specific taste, it’s hard to overestimate the importance of a personal connection to successful retailing. In fact, research by marketing agency Medallion Retail shows that 46 percent of consumers will buy more from a vendor who personalizes their shopping experience.
Thursday, February 8, 2018 - 11:36
When’s the best time to hire a logistics company? Experts say as soon as possible– and here’s why.The business of bringing a beauty product to market is full of excitement, from branding, product development and marketing to surveying retail options, generating consumer interest and making the sale. And then, there’s the other side of the beauty business; getting the product to the customer. Although, this side of the business can seem dull and secondary, it shouldn’t be overlooked. Before a brand even considers generating sales, logistics must be in place for it to have any chance of...
Thursday, February 8, 2018 - 11:04
An expert weighs in on what to do–and what not to do–when renegotiating your lease.Renegotiating a commercial lease can be daunting. At best, the whole process can feel like a necessary evil that you can’t wait to move on from. However, when you cruise through your lease renewal without considering all the terms, and most importantly negotiating them, you are actually damaging your business and hurting your bottom line. As a tenant, you have much more power than you think you do–the key is realizing it and proceeding confidently.
Wednesday, February 7, 2018 - 11:39
The future looks bright for organic hair care. A new report from Crystal Market Research titled "Organic Hair Care Market by Product Type and Hair Type: Global Industry Analysis and Forecast for 2023" predicts market growth for the segment. Valued at USD $2.56 billion in 2014, the segment is expected to reach approximately USD $6.70 billion by 2023 with a compound annual growth rate (CAGR) of 11.28 percent during the forecast period.
Wednesday, February 7, 2018 - 11:02
There's great news for prestige beauty retailers. New findings from global information firm The NPD Group reported that the U.S. prestige beauty industry reached $17.7 billion in 2017—a 6 percent increase over 2016. Surprisingly, for the first time in four years, the skincare category led with a 9 percent sales increase and a 45 percent contribution to the industry’s total gains. Makeup followed with a 6 percent increase and sales—and fragrance experienced a 4 percent increase for the year.


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