Stories from MedEsthetics

Business Education for Medical Practitioners
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Tuesday, November 4, 2014 - 13:18
Deck: Unimpressed with where academia was taking him, Mitchel P. Goldman, MD, created his own path to success.Byline: By Keith LoriaMain Image: When you enter the offices of the Goldman, Butterwick, Fitzpatrick, Groff & Fabi Cosmetic Laser Dermatology Center in San Diego, California, you will be greeted with smiles from both patients and staff—and it’s not just because managing partner Mitchel P. Goldman, MD, treats his staff of 46 to a Hawaiian vacation every other year, or because he offers free pediatric scar treatment. “It goes back to the very beginning of why I wanted...
http://medestheticsmag.com/drive-innovation
Tuesday, November 4, 2014 - 11:22
Deck: Protocols to minimize bruising and swelling following laser treatments and injectables.Byline: By Katie O'ReillyMain Image: A recent American Society for Aesthetic Plastic Surgery (ASAPS) study on injectables showed that bruising occurs in 19% to 24% of all procedures, while other sources report a 68% likelihood that a patient will bruise. Additionally, laser- and light-based procedures can cause redness and edema that linger anywhere from 24 hours to one week following treatment.No, don't share this with BeautyEtcArticles: ArticlesSkin CareArticle free tagging...
http://medestheticsmag.com/healing-aids
Tuesday, November 4, 2014 - 10:53
Deck: There are several strategies practices can take to fill empty time slots and increase bookings.Byline: By Annemarie MannionMain Image: In the 2010 documentary Joan Rivers: A Piece of Work, Rivers holds up a blank page in her appointment book and says, “You wanna see fear? Here’s fear!” Cosmetic practitioners can sympathize with the late comedian’s sentiment. Few things are more disheartening—or frightening—than opening your appointment book to a schedule riddled with gaps, open slots and canceled appointments. Conversely, overbooking on busy days can lead to disgruntled...
http://medestheticsmag.com/filling-your-book
Tuesday, November 4, 2014 - 10:00
Deck: Monitoring conversion rates will help you get the most out of Internet marketing. Byline: By Ali HusayniMain Image: When it comes to Internet marketing, the main goal is to rank high on search engines through search engine optimization (SEO) or search engine marketing (SEM). Appearing at the top is synonymous with success. However, this method of measurment has a major flaw: Your practice may not be able to fully benefit from site traffic if your site has a low conversion rate. No, don't share this with BeautyEtcArticles: ArticlesMarketingArticle free tagging: ...
http://medestheticsmag.com/measuring-internet-success
Tuesday, November 4, 2014 - 09:46
Deck: Nonablative fractional devices are an effective tool for acne scars, skin of color and younger patients seeking minor rejuvenation.Byline: By Wendy LewisMain Image: Fractional laser devices, which pixelate the laser beam, dividing it into thousands of microscopic treatment zones to target a fraction of the skin at a time, have become key tools for dermatologists and plastic surgeons. Reliant Technologies introduced the first commercial fractional laser in 2004 under the brand Fraxel. The original 1550nm nonablative Fraxel device led to a proliferation of platforms,...
http://medestheticsmag.com/below-surface
Friday, October 31, 2014 - 08:50
Deck: Byline: Main Image: In a study published in the Journal of the American Academy of Dermatology (November 2014), researchers Michele L. Ramien, MD, et al assessed the impact of cosmetic camouflage on the quality of life (QoL) of pediatric patients with visible skin conditions. A total of 38 patients were taught to use cosmetic camouflage, specially formulated makeup that is durable, opaque and able to cover scarred or diseased skin. Patients were between 5 and 18 years old. No, don't share this with BeautyEtcArticles: Skin CareNewsArticle free tagging: cosmetic...
http://medestheticsmag.com/cosmetic-camouflage-improves-quality-life-children-skin-conditions
Friday, October 31, 2014 - 08:39
Deck: Byline: The Center for Dermal Research (CDR), part of the New Jersey Center for Biomaterials (NJCBM) at Rutgers University, presented Galderma with the Sponsor of the Year Award at the 2014 Innovations in Dermatological Sciences Conference. The award is given to the company that provides the most support to the CDR that year. Galderma, a global company that develops and distributes medical dermatological solutions, sponsored the CDR and its 2nd annual Innovations in Dermatological Sciences Conference in 2014. No, don't share this with BeautyEtcArticle free tagging: ...
http://medestheticsmag.com/galderma-named-cdr-sponsor-year
Friday, October 31, 2014 - 08:36
Antiaging skincare provider Nerium International has created a Scientific Advisory Board, comprised of experts in dermatology and microbiology, to offer feedback on new products and educate consumers on its products’ safety and efficacy. The Scientific Advisory Board includes:No, don't share this with BeautyEtcArticle free tagging: Nerium Internationaladvisory boardArticles: News
http://medestheticsmag.com/nerium-international-establishes-scientific-advisory-board
Friday, October 24, 2014 - 09:29
Main Image: Aesthetic and medical device company Lutronic has launched the SPECTRA XT, a multiplatform Nd:YAG laser with features including a 10mm spot size; numerous handpieces; and 1064nm, 532nm, 595nm and 660nm wavelengths. In addition to its long list of indications, including melasma and vascular lesions, the SPECTRA XT recently updated its CE Mark to include three new indications: erythema, traumatic tattoo and acne. No, don't share this with BeautyEtcArticles: EquipmentNewsArticle free tagging: LutronicSPECTRA XT
http://medestheticsmag.com/lutronic-launches-spectra-xt
Friday, October 24, 2014 - 09:25
Deck: Byline: The International Society of Hair Restoration Surgery (ISHRS) presented awards for service and dedication at its 22nd Annual Scientific Meeting earlier in October. Russell G. Knudsen, MBBS, FISHRS, of Sydney, Australia, received the 2014 Manfred Lucas Award for demonstrated excellence in hair restoration and long-standing dedication to the highest ISHRS ethical standards. Dr. Knudsen is past president of the ISHRS and has written two textbooks on hair transplantation. No, don't share this with BeautyEtcArticle free tagging: International Society of Hair...
http://medestheticsmag.com/ishrs-announces-2014-award-recipients
Friday, October 24, 2014 - 09:22
Deck: Byline: The Dermatologic and Ophthalmic Drugs Advisory Committee (DODAC) to the U.S. Food and Drug Administration (FDA) supported the approval of Novartis Pharmaceuticals’ AIN457 (secukinumab)—a selective interleukin-17A (IL-17A) inhibitor indicated for the treatment of plaque psoriasis—in a unanimous vote. The recommendation was based on results from 10 Phase 2 and Phase 3 clinical trials that evaluated the safety and efficacy of secukinumab in nearly 4,000 patients with moderate to severe psoriasis. No, don't share this with BeautyEtcArticle free tagging: Novartis...
http://medestheticsmag.com/fda-advisory-committee-recommends-approval-ain457-secukinumab-psoriasis
Thursday, October 16, 2014 - 12:56
Main Image: Galderma, in partnership with the International League of Dermatologic Societies (ILDS), has launched the SKINPACT Awards, part of a global initiative developed to support the dermatology community. Winning entries—in the categories Community Leadership and Excellence in Education—will be awarded $15,000 to fund future projects in leadership and education that improve communities and patient care. Community leadership proposals should take a fresh and sustainable approach to improving the lives of patients with skin conditions and may include: No, don't share this with...
http://medestheticsmag.com/galderma-launches-skinpact-awards
Thursday, October 16, 2014 - 12:44
Deck: Byline: In a study published in Dermatologic Surgery (September 2014), researchers Dai Hyun Kim, MD, et al, compared the efficacy of carbon dioxide ablative fractional lasers (AFL) and pulsed dye lasers (PDL) for surgical scar improvement. A 10,600nm AFL and a 595nm PDL were used to treat surgical scars on 14 Korean patients; half of each scar was treated with each laser. No, don't share this with BeautyEtcArticle free tagging: scar treatmentpulse dye laserablative fractional laserArticles: ArticlesNews
http://medestheticsmag.com/pdl-and-afl-treatments-improve-appearance-surgical-scars
Thursday, October 16, 2014 - 12:41
ALPHAEON, a subsidiary of Strathspey Crown Holdings, has acquired TouchMD, a software platform that helps physicians educate patients. TouchMD is currently utilized in over 10 countries and more than 800 practices. APLPHAEON will be responsible for all operations, sales and promotions in the U.S. and international markets, effective immediately. No, don't share this with BeautyEtcArticle free tagging: AlphaeonTouchMDArticles: ArticlesNews
http://medestheticsmag.com/alphaeon-acquires-touchmd
Monday, October 13, 2014 - 12:06
Deck: An application that combines EHR with Artificial Intelligence offers benefits for practices, providers and patients.Byline: By Laura BelizMain Image: Electronic health record developer Modernizing Medicine (modmed.com) is working with the IBM Watson ecosystem—an Artificial-Intelligence (AI) platform that records, analyzes and restructures database information—and using it in conjunction with its Electronic Medical Assistant (EMA) software to support best practices and the use of evidence-based medicine. No, don't share this with BeautyEtcArticles: ...
http://medestheticsmag.com/emr-meets-ai
Monday, October 13, 2014 - 11:54
Deck: Art lover, Sam Rizk, MD, has channeled his inner Michelangelo to become one of NYC’s top facial plastic surgeons.Byline: By Keith LoriaMain Image: Whether it was molding Play-Doh into faces, building sand castles or sculpting clay into anatomic figures, Sam Rizk, MD, has been creating art ever since he was a child. His love of sculpting led him to study fine arts in high school and college, and he was floored by the works of master sculptors such as Lysippus, Michelangelo and Donatello. No, don't share this with BeautyEtcArticles: ArticlesPractice ManagementArticle...
http://medestheticsmag.com/blending-art-and-science
Friday, October 10, 2014 - 15:55
Deck: Chemical peels can address numerous concerns, but achieving optimal outcomes requires an understanding of skin types, peeling agents and appropriate post-peel care.Byline: By Charlotte LoBuonoMain Image: Few treatment modalities have the ability to treat as wide a variety of patients and concerns as chemical peels. Whether an individual wants to reduce fine lines and wrinkles, get rid of facial scarring or knock down cystic acne, there is a peeling agent that can help. No, don't share this with BeautyEtcArticles: ArticlesSkin CareArticle free tagging: chemical...
http://medestheticsmag.com/broad-peel
Friday, October 10, 2014 - 14:55
Deck: All practices benefit from regularly reviewing their procedure pricing. Below are some strategies to get you started.Byline: By Annemarie Mannion Main Image: It’s no surprise—the cost of an elective cosmetic or dermatologic procedure is an important factor for patients as they consider not only who will perform a procedure, but whether they will even have it done. According to a recent study by the American Academy of Facial Plastic and Reconstructive Surgery (AAFPRS), cost is a major deciding factor for 71% of patients. No, don't share this with BeautyEtcArticles: ...
http://medestheticsmag.com/price-right

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